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How to tailor your resume for a Account Manager role

A screener on an Account Manager posting reads for retention and expansion before anything else, because built strong client relationships carries no cash value. Tailoring means stating book size and retention rate. That match, more than any other line on the page, decides whether this resume gets a second look.

Four moves for this posting
  1. Lead with book size and retention rate, matching the account segment the posting names; those two numbers are the entire job compressed into one line.
  2. Show expansion separately from retention, upsell or cross-sell growth, matching any growth language the posting uses; keeping and growing accounts are different skills worth separate claims.
  3. Include one save story with revenue attached, matching the industry the posting names; a saved account proves the relationship claim in a way an adjective cannot.
  4. Match your account segment, enterprise, mid-market, to the posting's own wording; segment match tells a hiring manager the size of relationship you are used to carrying.
The fact behind this

Recruiters spend about 7 seconds on a first resume scan. (Ladders eye-tracking study)

Before you tailor anything

Start with the version a recruiter opens right now, then make these moves against it.

See what the first 7 seconds of your resume say, free

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